Since August 2015, The Information Commissioner’s Office (ICO)has fined 104 organisations a total of £8.7 million for breaches in data security and anti-spam regulations. If […]
ICO Fines Analysis (Infographic) Read More »
5 SMS marketing blunders that will almost guarantee unsubscribes SMS marketing is more popular now than it’s ever been. Whether
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Spammers Targeted as Regulator Hands Out Record Fines Henry Cazalet – Director, The SMS Works Since August 2015, The Information Commissioner’s
ICO Hands Out Record Fines ahead of GDPR Read More »
10 Reasons Why Your Business Can’t Ignore SMS Marketing Mobile marketing is no longer the impressionable young upstart it was
10 Reasons Why Your Business Can’t Ignore SMS Marketing Read More »
Why Business SMS is still so popular Business SMS services have proved enormously resilient over the past 20 years. I’m
Why is Business SMS still so popular? Read More »
Missing in action. The on-pack QR code It wasn’t long ago that QR codes were everywhere. You couldn’t pick up
Missing in action. The on pack QR code. Read More »
The perfect SMS marketing message that’s almost impossible to ignore I’m a happy customer of Kwik fit. They are the leading
The Perfect SMS Reminder Read More »
Help! My list is shrinking.6 reasons why people are unsubscribing from your SMS list SMS is ancient. It’s been with
6 reasons why people are unsubscribing from your SMS list Read More »
The Complete Guide to ICO Fines Fines top £23.5 million as ICO cracks down on data breaches and spammers Since
ICO Fines Analysis Read More »
Business RCS Messaging – Will it ever progress from ‘interesting case study’ to widescale adoption? Business RCS messaging has had
Business RCS Messaging – Will it ever be widely adopted? Read More »