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Customer Reviews

Some of our customers have been generous enough to write some lovely comments about our services and support.

Some of them have been embarrassingly glowing! One customer’s review was simply,

SMS service disruptor – doing it as it should be done!”
Paul Ingram – Digital agency, Kaweb

On the basis that no one is going to blow our trumpet for us, we thought we’d gather all these reviews and comments into one place, as a sort of brag page that we can add to as more people comment on their experience with us.

We’re by no means perfect of course, occasionally things do go wrong. When that happens we firstly acknowledge the issue and jump onto it immediately and resolve the problem.

“A couple of bumps along the way with integration, but you guys have been fantastic helping us solve them.”
Simon McLaughlin – Glide

So without further ado,  here is a selection of shameless reviews given generously by our lovely customers.

“Helpful team – with an easy to use system and integration. We’ve been using SMS Works for a few years, and have found their services extremely reliable.”
Jason Turner – Tapi Carpets

“We’re sending over a million texts a year via The SMS Works and have found the service to be fast, reliable and cost effective. On the rare occasion we’ve had an issue, they have provided great customer support. Highly recommended.”
Grant Jaquest – Bright Logic Limited

“The SMS Works are friendly, customer satisfaction focussed and reliable. I’ve been consuming SMS services for about 12 months now and nothing has been too much to ask. 

They’re always keen to understand if my needs are being met and feedback is well received. I have no hesitation in recommending them to colleagues, other businesses or friends. In a world of consistent bad, they stand out and provide me peace of mind for my SMS needs.”
David Gee – Packetpipe

“As CTO of C4Med, when looking for an SMS provider, I assumed most providers were much of a muchness.

I had a checklist of three requirements: cost, reliability and simplicity of RESTful API consumption. The SMS Works ticked all three boxes.

Cost was very competitive and we only pay for what is sent (bounced texts are re-credited). We have had no failed texts and no latency in sending (and that’s in over 12 months of continuous daily use). API consumption is a few lines of code with easy to follow online documentation and Swagger.

Low credit emails, together with automatic top-up (should you want it) ensure we never run out of credit when we need to send reminders and informational texts.

For developers and I.T. managers who just want to integrate SMS functionality without ceremony, faff and complexity, I would recommend The SMS Works. Their technical team are very approachable and always happy to answer any questions. This for me was the extra reason for going with them as I was up and running within hours.”
Saeed Nawaz – C4Med

“We work with clients implementing Zoho and we needed an SMS system we could incorporate into workflows.   The SMS Works had a simple API to work with and their support was second to none. We have used them several times now and recommend them to other people looking for the same thing.”
Gordon Mankelow – Relativity

“We migrated our SMS services to The SMS Works and are very pleased that we did. The migration was painless, and the well written API documentation meant we’ve been able to get setup and integrated into our software with minimal effort. 

The fact that we are not charged for SMS that are not delivered and that we can schedule SMS messages makes the system great for our business, both for staying in touch with new and current customers. All support and questions have been answered quickly and efficiently. All in all I’d happily recommend The SMS Works.”
Mark Mailer – Ready Steady Store

“We have found The SMS Works to be an excellent provider of our SMS text messages. From day one, they have been really easy to communicate with, their service is 100% reliable and their technical support is fast and helpful. Pricing is very competitive and clear. We would certainly recommend them.”
Mark Kelland Dragon2000 Ltd

Fantastic service from Henry and the guys at SMS Works. They’re always there to help. Email replies to questions are always quick and if we ever run out of credits without noticing, they always keep the service live until we top up the credits! Can’t recommend highly enough.
StuartThe Rock Project

“When we were asked by a large client to build an SMS application, we scoured the market to find the best company that suited our needs based on price, API functionality and ease of integration into our application.

We chose The SMS Works and have been incredibly satisfied with our decision. The service is reasonably priced and reliable.

Any time we’ve needed support the response has been fast, effective and friendly. I would certainly use The SMS Works again for other similar projects and would have no hesitation in recommending them.”
David Cole – Netrix

“We’ve been with the SMS works for a fair few years now and send thousands of SMS a month through their service.

We initially signed up with them due to their very competitive pricing model, and how straightforward their API looked to implement.

Sure enough, the process of implementation was very quick and easy, and we felt well-supported throughout the process. Over the years ongoing support and communication have always been faultless, I would highly recommend The SMS Works.”
Andy Meikle – Motasoft Ltd

“The SMS Works have been our primary SMS partners for over three years now, and in that time we’ve found them to be friendly, helpful, and flexible. We send over half a million messages annually, and we’ve found the solution to be reliable, speedy and cost-effective.”
Adam Bromage-Hughes – Encoded

“Worked with a lot of service partners, but really very impressed and happy with the support we get from TheSMSworks, no matter what our queries are they are always very responsive and offer the best in customer service in rapid time even on weekends.”
Paul Chambers – Xtreme Controls

“It just works! Really easy to integrate with – I use the email function and not the API. Pricing is competitive. But most of all the staff are super responsive and helpful. Definitely the kind of company I like to work with.”
Gavin Webb – Medioffice

“We’ve been using SMS Works for nearly a year now to run our textback marketing campaigns, and we couldn’t be happier with their service. The support we received in selecting and setting up our keyword was fantastic – they were really helpful and made the process a breeze.

One thing we appreciate about SMS Works is that for smaller campaigns, we can pay by text sent, rather than having to bulk pay for huge amounts that we’ll never end up using. Other providers we looked into tried to charge us for more than we needed, but with SMS Works, we only pay for what we use.

We’re really pleased with SMS Works and their service. It’s helped us to streamline our marketing efforts, and we highly recommend SMS Works to anyone in similar positions.”
Conor McGregor – The Niche Cro Group

“After shopping around many SMS providers, I decided to go with The SMS Works because of their transparency (you can see exactly how much the service costs before signing up, including bulk discounts, and they don’t charge for failed deliveries), and their modern and easy-to-use website and documentation (an afterthought for many SMS providers). The setup was simple and I was up and running within minutes. Purchasing more credits is easy and low credit warnings are useful so you don’t run out. Being able to see delivery reports within the website is helpful for testing and monitoring purposes. I made the right choice!”
Matthew CarseSweep Certificates

“Needed a way to alert the IT team by SMS when file processing stopped on a customer’s server. Picked The SMS Works as they were UK based and offered a solution with no long-term commitment or high up-front costs. A small Windows application using SMS Works web API was up and running in no time and I haven’t had to do anything to it since.”
SMS API review

Chris Archer – TravCom UK

“Very happy with SMS Works – super reliable API, easy integration and very responsive support. Keep it up SMS Works!”
Ben Blake-James – Urology Ltd

“We use it for appointment reminders. The API is very well documented. Easy to test and implement. Does what it says. It works.”
Ross Andrews – Beverley Denture Centre

“We have used for several years now. Continues to develop and get better. Quick at coming back with support if there are any issues or questions. Would recommend.”
Founder –  MyNewTerm

“For a fast and efficient SMS integration, I would highly recommend The SMS Works. Henry and his team have always been quick to answer and resolve any technical questions we have and the service itself has proved to be very reliable for our business.

The ability to manage SMS credits, delivery reporting and low-balance alerts online is also a great addition.”
Mark BeenyNetlynk

“We’ve been working with SMS Works for a number of years now and have found their services to be of great value for money, flexible, reliable, really simple to use and all with excellent documentation and after sales service/support. Altogether, a very reliable systems partner.”

Atag Logo

Cliff Lassnig I.T and Systems Manager
ATAG Heating Technology UK Ltd

“Integrating theSMSWorks into our day-to-day processes has helped us streamline our operation. What used to take days to work through is now done instantly and seamlessly, giving us back time to focus on what’s important.”

Tom Pickles – The Waiting Game

You can view another selection of testimonial highlights on the more formal testimonials page.

Reviews are also published on the

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Henry Cazalet Managing Director
Co-founder and Director of The SMS Works, a low cost and powerful SMS API for developers. About Henry